The NEW American Dream

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Network Marketing- The Ultimate Money Machine
The following special report is an excerpt from national best-seller, Multiple Streams of Income: How to Generate a Lifetime of Unlimited Wealth by New York Times best-selling author Robert Allen.
29 pages in downloadable PDF.
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Click the link below to download and read the complete 29-page PDF:

Network Marketing- The Ultimate Money Machine. It’s yours to keep & share.

Here’s the beginning of the Special Report.
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I’d rather have 1 percent of the efforts of 100 people than 100 percent of my own efforts.— J. Paul Getty

Welcome to the marketing mountain.

On this mountain we’ll discuss four powerful twenty-first-century streams of income. It’s hard to imagine four more representative businesses for the new millennium than network marketing, information marketing, Internet marketing, and licensing. They all embody revolutions in marketing that have changed and will change the face of the business world forever. Each will impact your life in a major way. That’s why you need to participate in each of these massive trends, to sense the different dynamics of each stream, to experience for yourself the unique profits pulsing through each one.

Let’s start with network marketing (also known as multilevel marketing, or MLM)— being an intrapreneur— an independent distributor for a company in the burgeoning network marketing industry.

Network marketing.

Just saying the words conjures up lots of emotions for most people. You either love it or you hate it. Sometimes both. But just what is it?

Have you ever been to a great movie or a great restaurant and told a friend about it? That’s called word-of-mouth advertising. Businesses love word-of-mouth advertising because it’s much more effective than all the money they spend on any other form of advertising, promotion, or marketing.

Network marketing is a way for businesses to leverage the power of word-of-mouth advertising.

Let me give you a hypothetical example. Suppose you recommend a great restaurant (let’s call it Chez Bob) to your sister. Your sister and her husband make a reservation for dinner and, during the meal, the waiter asks them how they heard about Chez Bob. They mention your name. How would you feel if the owner of the restaurant sent you a thank-you letter and a coupon for a free meal in appreciation for your recommending his restaurant? It would probably make you feel wonderful.

The restaurant owner also explains in the letter that because of your recommendation, Chez Bob has gained a new long-term customer. This customer didn’t result from Chez Bob’s Yellow Pages ad or its radio and newspaper campaign. Therefore, the owner wants to reward you for this new word-of-mouth customer. Anytime your sister visits his restaurant in the future, he will send you a check for 10 percent of the value of the meal as a continuing thank-you. Sure enough, every several months you receive a small thank-you check. You’re so impressed that you encourage others to visit Chez Bob. This generates more free-meal coupons plus more 10 percent word-of-mouth checks. After a year, you are receiving several small checks each month. After several years, you’ve help to create dozens of monthly customers, which generates hundreds of dollars of extra, nohassle income to you. That would be nice, wouldn’t it?

This is the theory behind network marketing, as it is now called.

I prefer to call it relationship marketing because the word-of-mouth concept derives its power as a result of the relationship.

Businesses these days spend up to 50 percent of the price of their goods on advertising and marketing expenses. Instead of sending these advertising dollars to wealthy newspapers, magazines, and television stations, several smart businesses have begun to share this money with their best customers. Every time one of their best customers influences someone to buy one of their products, they send this loyal customer a check— sort of a referral fee…

There’s lots more… Click the link below to download and read the complete 29-page PDF:

Network Marketing- The Ultimate Money Machine. It’s yours to keep & share.

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The NEW American Dream Team